WHO WE ARE
We are an early stage venture capital firm in Asia investing in consumer technology startups
PRIOR TO TEJA
We built the She Economy ecosystem in Asia
100,000 members and growing
We built Asia's largest community for women. We held thousands of events across mainland China in 30 cities and 150 universities.
US$300 million raised
We created the world's largest startup competition for women and technology across 60 countries.
3000 deals a year
We built Southeast Asia's largest angel investor network and Indonesia's first microfund for women.
The missing piece was capital at scale. Without capital, we realized we couldn't move the needle.
WE UNDERSTOOD THE SHE ECONOMY
BETTER THAN ANYONE ELSE
Our first fund focused on investing in companies which leveraged women as market makers.
Women control approximately 80% of global discretionary spending.
Women spend 30% more time on social networks than men.
870 million women will enter the global workforce or build businesses in the next decade.
FROM FUND 1, WE GAINED NEW PERSPECTIVES
Covid 19 has accelerated the rise of the digital economy in emerging Asia, bringing 60 million new internet users and 75% internet penetration.
What we learned was, in a digital economy, women are first adopters of new consumption trends. They led us to the new consumption ecosystem: social, sustainable, personalised, and on-demand.
This understanding formed the foundation of our second fund, focused on the future of consumption
FUTURE OF FOOD
FUTURE OF RETAIL
FUTURE OF WELLNESS